has a lot of Web site tried CPS advertising, some make a lot of money, very satisfied; some made some money, but not as much as other advertising to make money, not satisfied; some did not make money, very dissatisfied;
the reason is because the CPS and CPC, SP are essentially different, we put on the CPC and SP are generally fixed mode: find a place to hang up the code, and then no matter; however, it can be said that those who do this CPS, some do not make money, CPS money. Must not do so;
overall, I think the impact of the CPS effect of the main factors are the following:
The user group characteristics
1, that is to say with your website visitors is what kind of people, such as beauty website, then we can think of selling cosmetics is better, if the forum, so basically sell milk is more appropriate; there are a lot of books like the site, visitors are mostly reading people, so selling books is the most appropriate, according to statistics, the current month can gain more than 10 thousand review of the station is about 10 or so, be too numerous to enumerate 1000 yuan of above;
example 1: ideal blue: http://s.blueidea.com/special/webstandards/
example 2: Jane Zhang’s official website: http://s.janezhang.com/
now, for ordinary users of the website (different from the steel crane for the enterprise such as B2B website) will generally find the right CPS advertising, the current domestic CPS alliance Yiqifa largest, there are dozens of shopping sites, including books, audio and video, digital, mother, cosmetics, clothing, air tickets other types of goods, Home Furnishing, almost all Internet users can meet the shopping needs.
2, high stickiness
generally, the biggest difference between CPC and CPS in CPC, click once on the formation of income, but only click on CPS is not enough, you may need a longer period of time, or even require the user to click multiple conversion orders, thus forming income, therefore, high viscosity of the website advertising CPS will achieve very good results, such as community and community site; in contrast, webmasters and web site owners are aware, this kind of.