Rabat – In 2016, the 19-year old Walid Ijassi of Rabat, Morocco won a global entrepreneurship competition. Now 20-year old Ijassi is encouraging the next generation of Moroccan entrepreneurs.The competition, the #AdamStart Entreprenurship Challange, is run by Adam Bradford, a 24-year-old businessman from the United Kingdom and supports young people looking to get their start-ups off the ground. The annual initiative is backed by the UK Secretary of State for Business and Energy Greg Clark, MP who explained in a press release, “this government believes that wherever you live and whatever your age, everyone deserves the chance to turn a great business idea in to a reality.”After winning the competition last year, Ijassi has been able to turn his idea into a successful reality. His business, POMM’it, turns waste from apples into agri-food and cosmetic projects. The business, which in addition to recycling apples, also provides employment opportunities for women is now spreading across the country. To celebrate Ijassi’s success, Bradford will visit Morocco later this month where he will present Ijassi with a prize during an event for business people.Ijassi, now 20, encourages other young Moroccans to apply and has called his experience with the competition as ‘life changing.’ He explained, “The competition has helped me gain more credibility and international media coverage and a unique opportunity to be mentored.”For other young Moroccans considering submitting an application, Ijassi shared some advice: “Before applying, make your idea/project well organized and make sure to underline the importance of your business to the world. Also make sure to define your action plan post-winning the competition and potential results following receiving the prize money. And even if only few hours are left for the deadline, APPLY!”The #AdamStart Entrepreneurship Challenge is open to young people aged 18-29. The deadline for submissions is July 31.